Nemo Achida is a rapper I recently discovered from either Brooklyn, or Kentucky, I can’t quite work it out. He is another one of the emcees truly taking it back a bit, rather than just hinting at it.
I’m liking more new Hip Hop/artists than I have for years just now. For a long while, I had an almost aggressive ‘everybody is wack!’ mentality, and I couldn’t understand people getting excited over these mediocre artists who were supposedly ‘different’ and ‘saving Hip Hop’. Even people I thought should ‘know better’ were highly praising artists I thought were average.
As I said, this is more of the taking-it-back-a-bit type of sound that’s catching on, though it isn’t pretentious, it’s just picking up where Hip Hop left off, just before it went a bit wild.
Here is an example of a track, called 99 Problems (no, not THAT 99 Problems):